Learn how to choose a shade that aligns with your skin’s natural tone, plus how to cover dark circles most effectively.

But nothing disrupts that bliss quite like the carefully crafted beauty look disappearing mere hours into my day (or smudging so soon after applying!). After years of turning to my Urban Decay setting ...

Sunspots. Age spots. Brown spots. Blemishes. Hyperpigmentation. The dark patches on your skin go by many names and happen to people of all skin tones. However, hyperpigmentation — a skin condition ...

If you like a glassy lip, check out Fenty’s Lip Luminizer, which Viera-Newton likes because “it’s a high-impact gloss with ...

The sale starts today, March 21, and goes until Monday, March 24, only on FentyBeauty.com. Scroll around the site, because a ...

Discover the eight best foundations for oily skin in 2025, plus what to look for in foundation for oily skin to application ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

"Achieving Meghan's iconic brow style is all about understanding your natural shape," she explains. "Start by brushing your ...

We've teamed up with Fenty Beauty to offer one lucky reader the chance to WIN £500-worth of Fenty Beauty products. Fenty Beauty by Rihanna was created with promise of inclusion for all, with an ...

Ideal for no 'make-up make-up days', the Iconic London palette comprises of six cream products, including two concealer shades, two bronzer/contour shades and two blusher/lip shades. Priced at £ ...

On this episode of Beauty Raid, we visit Estee Lalonde, an iconic beauty content creator & founder of bodycare brand Mirror Water, as she takes us through her extensive beauty collection. First up, we ...

If you're looking for a way to mark the occasion by treating yourself this payday, we've rounded up new launches from some of our favourite female-founded beauty brands, as well as cult classics ...