If you buy something through my links, I may earn a commission. The clean girl aesthetic has been trending all over late ...

The nation’s first mainstream embrace of fast fashion, Forever 21 is expected to close some 350 U.S. stores by May 1.

In her recent Instagram carousel, the “APT.” singer poses rocking the “no mascara” trend with rosy cheeks and a winged eyeliner. Wearing an olive green jacket, her signature platinum blonde hair in a ...

Unrecognizable makeup is meant to change your face with heavy contouring, dramatic eye looks and bold lips. Ly tells me, “It’s all about transformation! It’s taking your current features and ...

PHOTOS: 5 Celebrity Spottings Of The Day; Ranbir Kapoor poses with fans in city; Rani Mukerji, Rashmika Mandanna make waves at airport and more Bollywood Newswrap, March 20: Yuzvendra Chahal ...

According to TikTok, minimal makeup looks are taking a backseat in 2025 in favor of ‘unrecognizable makeup.’ I loved ‘unapproachable makeup,’ so when I heard about a similar style popping up on my FYP ...

Every generation has chased trends. But were there ever this many? And did it ever feel this bad, or this hard, to just want to fit in? To some members of Gen Z, the objects of teenage yearning feel ...

Kendall Jenner has become the poster girl for this opulent, cold-weather style aesthetic after she was ... people are finally realizing that having Shein, Zara, and Mango making things for them ...

Now, fast fashion giants like Zara and Shein churn out 'micro-seasons.' so you have a new trend for practically every week of the year. People are buying more clothes than ever, but wearing them less.

If the early 2020s could be defined by anything, style-wise, it’d probably be the clean girl aesthetic. You know what I’m talking about: all those dewy-skinned girls with the slicked back bun and tiny ...

The through line? The horse girl aesthetic is back, though her identity is ever evolving to meet the times. Roxanne Adamiyatt is the Deputy Digital Lifestyle Director at Town & Country ...