Elliott engaged Phillips 66 in November 2023, calling for a series of improvements. The activist has since grown its position ...

From creating visionary content to optimizing for LLMs, unpack key tactics influencing industry conversations and fueling new approaches.

Sprout Social Influencer Marketing revolutionizes how brands discover, activate and scale influencer partnerships CHICAGO, Feb. 13, 2025 (GLOBE NEWSWIRE) -- Today, Sprout Social (Nasdaq: SPT), ...

Discover how Geisinger's new marketing chief plans to enhance the digital patient experience and utilize the Risant Health partnership.

With the targets of the Vision 2026 plan interrupted by the pandemic and changes in China consumer appetite, leading to weak 2024 earnings, Kose has revamped its focus. The key components of its ...

The Alberta Federation of Agriculture has appointed Aaron Stein its new executive director. He’ll be leading the formulation ...

MicroStrategy's rebranding highlights its BTC focus and innovative financing, positioning it for growth amid evolving BTC ...

While our fiscal 2025 projections see the firm remain slightly above this target at 3.3 turns, we expect Starbucks ot return to 3.0 times leverage by 2026 and remain below that benchmark throughout ...

Shopify shares actionable small business tips from expert entrepreneurs, including how to find success in your marketing, customer experience, and sales strategies.

By Deborah Asantewaah SARFOIn today’s competitive landscape, mastering the art of strategic communication has become important for any company that wants to excel and a must-have skill for that ...

Even with the increased overlap from digital transformation, understanding the distinction between marketing and advertising ...

BlackRock has increased its stake in Michael Saylor’s Strategy, reinforcing its growing institutional interest in Bitcoin.