Apple continues its tradition of decking out the Fifth Avenue store ahead of product launches, this time with glowing rainbow ...

Apple Inc. is facing an unprecedented challenge: persuading customers to buy its latest iPhones without their biggest new ...

The iPhone 16 family has much bigger batteries than its predecessor, with the iPhone 16 Pro growing by almost 10% versus the ...

Apple is accelerating the rollout of a software update that will implant intelligence into its virtual assistant Siri and ...

T-Mobile Chief Executive Mike Sievert says it’s “nonsense” that the iPhone 16 line’s preorder sales are underwhelming so far.

I’ve reviewed thousands of iPhone cases since 2011, for more than 20 models. It was my full-time job for years. In that time ...

Apple claims that the new technology will make it faster and safer for iPhone owners and repair specialists to swap out the ...

Apple is accelerating the rollout of a software update that will implant artificial intelligence into its virtual assistant ...

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The iOS 18.1 public beta comes a day after Apple released a new testing version of the developer’s beta. In addition to iOS ...

While there’s no doubt that the pricier Pro models of the iPhone 16 series are better, with improved and larger displays, a ...

Apple has confirmed to publications including Engadget that the iPhone 16 and iPhone 16 Plus have a new electrically-induced ...