Conversions are specific to the context of ads. Unlike key events, conversions are eligible for bidding and reporting in Google Ads. To create a conversion, identify a key event in Google …

Create Google Ads conversions You can create a conversion in Google Ads from a Google Analytics key event and manage its settings through the Google Ads and Google Analytics …

The " Cross-device conversions " ("Cross-device conv.") column reports the total number of cross-device conversions across all of your conversion actions. Cross-device conversions start as a …

How conversions work 1. Select the surfaces for your conversion tracking First, tell us about your business and where your conversions happen. Website conversions: Website conversion …

Different ways to track conversions When you run ads with Google Ads, you may want to know whether clicks on your ad led customers to take certain actions such as making a purchase on …

Mithilfe der Conversions können Sie einen Einblick in die Kampagnenleistung erhalten. Sie legen fest, was für Sie wertvoll ist, z. B. ein Kauf, eine Anmeldung oder ein Anruf. Google Ads hilft …

Website conversions: Website conversion measurement analyses specific actions that users take on your website after interacting with your Google Ads. Learn more about setting up web …

Conversion rate: Definition The average number of conversions per ad interaction, shown as a percentage. Conversion rates are calculated by simply taking the number of conversions and …

If you have a problem with your conversion tag status, or you're not seeing your conversions, go to troubleshooting conversion tracking status. If you're experiencing issues with your tag, …

Hinweis: Wenn Sie Conversions mit URLs verwenden, können Sie das Tag nicht mit Conversion-Wert, Transaktions-IDs, Parametern für erweiterte Conversions (z. B. E-Mail-Adresse und …