The Genius of Ogilvy: Mastering Exclusive Marketing Strategies
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TV.Ads on Instagram: "In 2007, Perfetti Van Melle’s Center Fresh, crafted by Ogilvy & Mather Mumbai, launched one of India’s most iconic chewing gum ads under the legendary “Zubaan Pe Rakhe Lagaam” campaign. The 30-second ATM commercial shows a young man at an ATM, where chewing Center Fresh helps him control impulsive speech and stay composed in an awkward social moment. ✨ Key Highlights: Tagline Power: “Zubaan Pe Rakhe Lagaam” became instantly memorable. Creative Execution: Humorous dialogue,
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TV.Ads on Instagram: "In 2007, Perfetti Van Melle’s Center Fresh, …
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Marketing Mentor on Instagram: "Created by Ogilvy Greece for the Greek Ministry of Transportation, this road-safety film was made to confront a hard truth in a country with high accident rates. The story flips midway, revealing how one person’s ordinary drive can quietly destroy someone else’s happiest moment. It’s not about fear, it’s about responsibility. Watch it, then ask yourself how much your driving choices really cost. Brand: @yp.yme Agency: @ogilvygreece"
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Storyboard18: Piyush Pandey Of Ogilvy & Bharat Puri Of Pidilite Di…
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Storyboard18: Piyush Pandey of Ogilvy and Bharat Puri of Pidilite d…
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