The Power of Symbols 🧿 One symbol Hermès borrowed from ancient history—and turned into one of the strongest brand identities in the world. The Caduceus – an ancient Greek symbol of healing, peace, and communication. Originally carried by the god Hermes, believed to be the messenger between gods and humans. It protected travelers and healed the sick. Hermès used this symbol as their main logo for years… Until they faced reputation issues and labor market backlash—and rebranded. But here’s the re